Domain Name Search

A domain name search is a fairly simple process since there are many places on the Internet where one can search for the existence of a name, or enter the name you wish to use to see if it has been taken. Anyone wishing to open a web page needs a name for it, and that is called a domain name. That makes the owner of a web page sound rather like royalty, and maybe that's the idea. With total ownership of the domain name and the territory of a web page, the owner is rather like a king. Domain name search engines perform a valuable service for businesses and individuals that have websites. Through them, one can find out if the name he has chosen to identify his website has already been chosen by someone else before trying to use that name.

Individuality is important when dealing with web sites, just as it is with people. A name sets one apart and gives him an identity. It is the same with a web name. Checking out a name through domain name search first of all lets a person know just how unique his name is (or is not). If someone else is already using the first name choice, then the imagination has to kick in. Does a name that describes the business or the business owner then become appropriate? For an individual, it might even be a family relationship (Gran or Gramps, for instance). The domain name search engine will allow you to try out all kinds of possibilities when making this choice. One search engine has a note telling users they can enter as many as 50 names. Talk about choices!

Once a name has been chosen, the domain name search company will then register the name for you so someone else can't come along and use it too. Fees vary some, but an example would be $35.00 for one year, $23.00 per year for five years, and $17.90 per year for ten years. Since the longer term is less expensive, it makes sense, especially for a business, to register for the longest time. The domain name search engine companies warn people entering their site that their services are not there for gathering names for advertising purposes, and specifically prohibit that activity. They protect their clients from spam and virus infections and fraud at no further cost, and also make available free updates to their services.

Someone beginning his name search may not be aware that search engine companies also offer web-hosting services to its clients. This makes the new website owner's job of getting set up simpler, and gets business routed his way that much faster. It's one stop shopping. Choosing more than one domain name through a domain search engine could increase a business's exposure dramatically. People searching for a product or kind of business do their search using different key words, so if different key words are included in domain names, the possibility of receiving increased inquiries is better. This is particularly effective for the company dealing in more than one product or service.

Sometimes a domain name search engine will inform clients if name registrations are allowed to lapse. So if Joe Businessman has been using superbusiness.com but let it lapse, and someone else had wanted to use that name, he could then pick it up. Businesses come and go, and so do names. There is only One whose domain does not end: "And there was given him dominion, and glory, and a kingdom, that all people, nations, and languages, should serve him: his dominion is an everlasting dominion, which shall not pass away, and his kingdom that which shall not be destroyed." (Daniel 7:14)

The businessman choosing a name for his business often uses his own name to give it individuality. There may be more than one auto repair shop in town, for instance, but there will only be one "James Doe's Auto Repair." Sometimes a name becomes the universal term for a product, as with Kleenex tissues. Most people say "kleenex" when referring to facial tissues made by any company. Domain names may never become that much of a household word, but every business owner has some small hope that when he has finished his search through the domain name search engine possibilities, he can come up with something that will at least be widely recognized.

So domain name search is a necessary step for the businessman who wishes to build his business through his website domain and name recognition. The services of a domain name search engine have become a vital part of the system for working on the Internet and keeping up with current business trends. For the modern businessman, it is an absolute necessity. So for those of you just contemplating the best way to promote your business on the Internet, saddle up and let the search begin.

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