Saturday, September 6, 2008

Credit Card Affiliate Programs

Affiliate programs for credit cards are now just as widely available as any other affiliate programs. Affiliate programs are marketing campaigns for products and services over the Internet. Affiliates promote these products or services through their websites. People with a couple of websites that they manage can learn to make money with those sites. As an affiliate, webmasters would use some of their web space to advertise for a company with a campaign. Credit card affiliate programs involve posting banners and links on websites for commission. For example, a webmaster for a site about Australian Shepherds decides to become an advertiser and place an ad for Mom & Pop cards. Each time someone clicks on the creditor's link from the dog website and obtains a Mom & Pop card, the webmaster gets $20. This could be highly profitable if the dog website is popular and Australian Shepherd lovers happen to also want a credit line. The key to joining any company's campaign is to find a program with a known company for a product that webmasters know would appeal to their website visitors.

Webmasters can join a marketing campaign in a couple of ways. First, they can work directly with the creditors. Many companies run their own programs and are always seeking new advertisers. The other option is to work with a tracking service, also known as a lead service. These services are hired by the creditors to recruit advertisers, manage them and track commissions. This saves creditors the hassle of running their own credit card affiliate programs. Working directly with the creditor or with a tracking company is really a matter of personal preference. For those who would prefer to work with a middleman between them and the creditor, a lead service may be the best route. Also, those who would prefer to be an advertiser for a number of companies at once may want to work through one lead service. Commissions vary from company to company so webmasters may make a little more or a little less commission no matter which route they take. The key is to select a creditor or a tracking service that is reliable and known. Webmasters must remember that reputable affiliate programs for credit cards will never ask the advertisers for money.

To verify that affiliate credit card programs are legit, there are number of things to look out for in addition to money upfront. First, webmaster must make sure that the product is distributed by a reliable company. Find out the interest rates, pay off penalties and limits of the credit line. Make sure the creditor is federally insured and doesn't have complaints with the Federal Trade Commission. The last thing anyone wants is their website to be an accessory to a scam or a company that only rips off its customers. The other concern when selecting credit card affiliate programs is making sure to get paid. Before becoming an advertiser, webmasters need to find out when the first commission payment will come in, in what method and how frequently payments will come in after. Most affiliate programs pay out once per month after a minimum amount is met. Thus, webmasters won't get the first commission payment until, for instance, $100 worth of sales have been made. Potential advertisers should check with the Better Business Bureau for any complaints against those affiliate programs for credit cards that they are interested in joining.

When joining any online marketing campaign, it is important to consider what credit card will appeal to the visitors at the website. It wouldn't make sense to try to market a men's magazine on a pregnancy website. In just the same way, webmasters will want to select affiliate programs for credit cards that their audience will be interested in. For instance, a website all about college preparation and selection could earn a pretty decent commission as an affiliate for a card that is designed specifically for students and college-age consumers. A card designed for anyone or one with a high limit and low interest may be harder for a college audience to obtain so commissions would most likely be low. Webmasters should use common sense and good marketing skill when selecting the right credit card affiliate programs.

Anyone can find affiliate programs for credit cards all over the Internet. Use a major search engine to find the most popular options. It helps to know someone who is already a part of a marketing campaign. Try searching some small websites to see if they have banners. Contact the webmasters by email and ask them if they recommend any particular campaigns. They may work directly with the creditors or with a lead service. Potential affiliates shouldn't aim for campaigns that pay the most commission, but rather those which are dependable and will honor affiliates. "Be of good courage, and he shall strengthen your heart, all ye that hope in the LORD" (Psalm 31:24).

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