Online brochure printing services offer high-quality volume production at affordable rates. Due to lower costs, higher speed digital presses, and faster delivery, more advertisers are opting for internet production rather than traditional offset and web press duplication. The results are so similar that most people have a hard time distinguishing from more expensive press copies and lesser expensive direct-digital pamphlets ordered online. Cheap color brochure printing is a plus for printers and customers. Instead of spending hours burning negatives and setting up four-color presses, printers can save on expensive inks, film, and metal plates. Traditional four-color presses require separate runs for each color, overlapping successive layers of ink until images are created on a particular paper stock.
Thanks to high-tech innovations in brochure printing services, graphic designers can send digital artwork in downloadable FTP files to printer's websites and online servers. Instead of making separations with metal plates for each spot color, digital presses generate full-color electronic images of original art on almost any paper stock traditional offset and web presses are capable of handling. In direct digital production, designers generate electronic files, which are uploaded to a printer's workstation that creates PostScript files from the original document. Bitmap images are screened, while vector images, or line artwork, retains its original sharpness. Files are sent electronically to digital presses, which resemble huge color copiers and utilize a similar process. Some digital presses, which mimic offset press processes, transfer electronic images onto electro-photographic "drums," where four separate toner cartridges "offset" separate images onto selected paper stock. The result is a four-color dry image which can be folded or trimmed immediately with little or no waiting.
Web-based services can meet fast turnarounds, on-demand, and short-run orders easily because of digital printing. And because digital is so much faster than offset production, with no drying time between plates, brochure printing services can promise lightning fast delivery of orders, usually within two to three business days. Additional time is required for special finishes, such as foil stamping, veneers, or custom folding. And because online digital printing is so exacting, printers don't have to worry about excessive waste due to problems with registration. Digitally printed images are reproduced with crystal clear clarity and colors are perfectly blended, closely matching original electronic files. The Word of God and the Holy Spirit unifies men of every hue, color and creed in the faith of Jesus Christ. "For through Him we both have access by one Spirit unto the Father. Now therefore ye are no more strangers and foreigner, but fellowcitizens with the saints, and of the household of God" (Ephesians 2:18-19).
Independent designers, advertising agencies, and marketing firms take advantage of cheap color brochure printing to realize greater profits and satisfy discriminating customers on a tight deadline and even tighter budget. The cost savings can be considerable. Most offset printers have money tied up in expensive equipment and employee hours. Platemaking, or photographing original artwork onto metal plates from negatives, is time consuming and costly. Printers must bear the expense of metal plates, chemicals, and technicians. Oil-based offset inks, which are applied to metal plates, are yet another expense in traditional processes. Due to skyrocketing oil costs, printers must pay more for oil-based inks; and those costs are usually passed on to the customer. Finally, paper is another commodity that increases in cost. While digital printing uses the same stock as traditional processes, no one can deny that simpler processes represent a substantial savings to online and onsite print production houses.
Designers and ad agencies that rely on web-based printing services should browse the Internet for providers and get quotes based on project requirements. Most online commercial printers require account registration for independent agencies and designers. Printers usually accept major credit cards; however most require a deposit or credit application for high volume printing or short runs over 100 copies. Customers should be prepared to pay a one-time set up fee per project; and additional fees are charged for each photograph. Most online printers will require electronic files in a specific format with linked images, embedded fonts and font list, and filenames and locations of artwork. Prepress designers can save and compress all digital files into one folder for easy access and uploads to printers' FTP servers. To ensure that images reproduce properly, designers may want to include a digital color copy of brochures with photographs and text in place. A color layout or composite file will give printers an idea about how the finished cheap color brochure printing should look. It's also best to send an electronic file with specifications, usually in an email, with the artwork as an attachment.
Some ad agencies rely on the services of a quality prepress service provider to prepare artwork for web-based commercial brochure printing services. A prepress service provider is really key agent in insuring high quality publication printing, even if dealing with internet print production. Prepress providers will help troubleshoot and correct electronic files before sending them to internet printers. The worst case scenario is sending a digital document to an online printer, only to discover that images and text are not supported and the appearance of an otherwise fabulous brochure or catalog has been greatly distorted. Some web-based printers may provide prepress services, such as preflight checks, along with quotes for cheap color brochure printing. Designers and agencies should ask for samples, carefully check quotes, and look for hidden charges and fees before paying online printers. Check with trade associates to find the best web-based commercial printer at the most affordable price. While online brochure production is fast and cost effective, it pays to take precautions to ensure the best quality. Remember: once the file hits cyberspace and the credit card is processed, it will be too late to complain about printing that fails to meet expectations.
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Thursday, October 2, 2008
Cheap Color Brochure Printing
Posted by
Leo Star
at
10/02/2008 12:16:00 AM
Labels: Printing
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10/02/2008 12:16:00 AM


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1 comments:
Very informative blog on brochures
brochures
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