Saturday, October 4, 2008

Fundraising Consultants

Fundraising consultants can be found through the Internet and through local businesses that specialize in the raising of money for profit and non-profit organizations. A fundraising consulting firm can be contacted for the establishment of a goal and for ideas that would best suit the organization. Many types of programs are used to raise money. One of the most popular types is the selling of magazines. The organization that sponsors the project should be asked some very important questions before a contract for partnership is signed. The cost of the project should be negotiated as well as any percentage fees that are due. Typically, the only cost for a magazine selling project is the purchase of the magazines from a wholesale distributor. The prices for the magazines should be greatly discounted for the organization that chooses the project. In a technological age, most pertinent tracking information can be found through accessing an online account. The administrative center that offers the project will keep track of the magazines that have been sold and where to allocate earned funds. Address and contact information can also be changed or added through the use of the online account.

Supporters can also participate in additional ways. The first way is by using email tools that can locate and invite a plethora of people to participate. The emails can include a link to a personal website that acts as a magazine store, and can also include a custom message to encourage people to either make a purchase or to refer others who may be able to make a purchase. Fundraising consultants will be able to set up this type of Internet email tool. Another effective method is an actual link originating from the organizations website. For example, a sports team may have a website for players and fans. Within the site, there can be a link for the viewers to support the team through the purchase of a product such as discounted magazines. A reputable fundraising consulting firm will allow the supporter to be taken to the administrative page for an online purchase that can be completed entirely through the Internet. The product purchased would then be directly delivered to the supporter's home. The enables the organization to refrain from becoming a distributor and instead allows them to be the avenue through which the purchase was made. The organization keeps a percentage of the profit, and the firm keeps a percentage of the profit.

Most organizations will designate one party to be in charge of the project. This person is considered a team captain, and manages every aspect of the campaign. Fundraising consultants can direct the team captain to customize their webpage with a welcome message, a team or organizational logo, a color scheme, an email list, and reporting methods. Tracking techniques are also set up and incorporated into the master campaign. The fundraising consulting firm may even provide a way to sell to supporters outside the United States. The firm should certainly take the privacy of the organization and all of its supporters very seriously. There should be privacy policies stringently in place, especially if a majority of the selling is done over the Internet. Supporting an organization should be considered a charitable contribution, therefore it is important that the organization be designated a non-profit business to encourage more people to donate money or other valuable items. "Every man according as he purposeth in his heart; so let him give; not grudgingly, or of necessity: for God loveth a cheerful giver" (2 Corinthians 9:7). There are tax benefits for those who support a not for profit organization through financial means or by offering valuable items. Businesses can also be supporters. Many times a business will donate a larger sum of money and become a sponsor of the organization. This sponsorship helps the organization as well as advertises the business and the services or products it offers.

There are many tips for organizations that are interested in raising money. The first tip suggested by fundraising consultants is the setting of a clear and realistic goal. Aiming for something that will help to motivate the members of an organization will create a feeling of success at the end of the campaign. It is also important to keep the members abreast of the progress that is being made. Consistent periodic updates are a great motivator. A fundraising consulting firm will encourage organizational owners to reward and recognize top performers. Those that are raising the most money should be acknowledged for their contributions to the success of the campaign. Rewarding top performers will continually motivate the members. Identifying as many supporters as possible at the beginning of the campaign will create a better chance for success. All local businesses and any other company that may benefit in some way should be contacted and solicited for support. Any successful campaign should be carefully planned out to ensure maximum success.

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