Health Food Store Franchises

Health food store franchises are an additional market for entrepreneurs that enjoy the grocery industry, or those interested in promoting a healthy lifestyle and can include many different types of "healthy" products, depending on the marketing strategy taken. The entrepreneur looking for a wealthy clientele will want to explore the possibilities of opening such a store offer. Such an establishment will generally thrive in wealthier sections of major cities. However, health food store franchises can find a home in middle income areas that are inhabited by upwardly mobile executive types seeking to pattern lifestyles after their wealthy mentors.

Starting this type of establishment requires an initial investment of around $200,000, depending primarily on the merchandise inventory and selection. Many of these stores will select inventory that is decidedly "healthy." Items such as bean curd, alfalfa and bean sprouts, soy whey, and organically grown vegetables are staples for the decidedly health food store franchise. What many budding entrepreneurs are unaware of when obtaining information about investing, is that even red-meats are considered "healthy" by some. Especially those dieters on high-protein/no carbohydrate diets. Health food store franchises who specialize in hand-fed beef and organically nurtured beef will be marketed under the label of "healthy."

Other items that will be found in these stores include nutritional supplements such as vitamins and minerals, as well as numerous herbal remedies. Health food store franchises will stock multiple company name brands for such products, in order to reach a wide variety of people who come looking for either brand name quality or generic name quantity and lower pricing. The various vitamin supplements on shelves at these healthy stores can take considerable portion of the store space due to the multiple variations on any one product. For example, the stores that market glucosamine will carry the product in pure form, diluted form, combined with other supplements, and in numerous size quantities. A true health food store franchise will learn their clientele's favorites and will keep those regularly purchased in stock without fail.

Using supplements can be very beneficial to one's health and well-being. However when owning a health food store franchise, the owner needs to prepare for the worst when setting up business, and purchase liability insurance to cover the occasional incident of malpractice suits that inevitably come with any "medically" purposed products. Encouraging health food store franchise clientele to be healthy minded and to eat food that will promote a diet without the promises of good health or long life is a consideration for assuring that clients will not turn to bite the hand that provides their nutritional necessities. Owners should encourage them with Isaiah 55:2, "Wherefore do ye spend money on that which is not bread? ...eat ye that which is good, and let your soul delight itself in fatness."

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